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How Recycling Flowers Can Save India’s Sacred River

Each year, about 8 million tons of flowers are dumped into India’s rivers. As flowers hold a sacred place in Hindu rituals, they are often thrown into the Ganges, India’s holiest river. Unfortunately, pesticides and other chemicals from these flowers are mixing with the water, exacerbating an ecosystem already plagued with pollution. Enter HelpUsGreen, an organization that has begun collecting the waste flowers and upcycling them into products like incense, soap and biodegradable styrofoam. Through the group’s efforts, they’re addressing an environmental threat while giving the flowers a new life.

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